JOY - The ultimate trend magazine for women
JOY
JOY isn't just the name, it's the agenda. Readers and online-users get excited about both power and fun. JOY inspires modern and dynamic women with a diverse mix of unique content that is always presented in a new and fresh way. In luxurious style and new opulence JOY reveals the latest ravishing beauty looks, stylish fashion trends and compelling people stories.
Experimental and fashion thirsty JOY women love to continuously reinvent themselves and they rely on JOY's trend competence to do so. JOY swiftly transforms them into guaranteed trend icons.
JOY ONLINE
JOY ONLINE stands for vibrancy and brings a daily good-mood kick to its users. Beauty tips and insights into celebrity lifestyles and horoscopes expand the content offered by the print magazine; even with video clips. Trendy women will find fashion trends and the somewhat different astrological advice plus regular tips on sex and love.
Fun intelligence and personality tests and weekly prize give-aways provide interactive entertainment. JOY ONLINE users also have the chance to contact one another and exchange views and opinions within this greater community. Regular questionnaires ensure that the editors know precisely what its users are interested in.
Facts & Figures
| Launch: | 1995 |
| Published: | monthly |
| Copy price: | 2,00 EUR |
| Advertising rate: | 25,800 EUR |
| Total sold: | 359,352 (IVW I/2012) |
| Readership: | 864,000 (MA I/2012) |
| Ad Sales: | Lisa Tippelt |
Facts & Figures
| Page Impressions: | 11.270.173 |
| (IVW April 2012) | |
| Visits: | 683.759 |
| (IVW April 2012) | |
| Unique Users: | 490.000 |
| (AGOF 2012-01) | |
| Editor: | Claudia Casagrande |
| Sales: | Serdar Tuncer |